PRIVACY NOTICE
At Rexford Capital Inc., we respect and are committed to protecting your financial privacy. This notice describes our policies regarding the collection, use, and protection of your nonpublic personal information, in accordance with Regulation S-P under the Securities Exchange Act.
INFORMATION WE COLLECT
We collect nonpublic personal information about you from the following sources:
• Information you provide directly, such as investment advisory agreements, account applications, financial planning documents, and other materials you complete when opening or maintaining your account with us.
• Information you provide orally during consultations or in communications with our staff.
• Information we receive from third parties, such as broker-dealers, custodians, outside managers, and financial institutions, regarding your transactions and account activity.
HOW WE USE AND SHARE YOUR INFORMATION
We do not sell your nonpublic personal information. We do not disclose your nonpublic personal information to unaffiliated third parties except in the following circumstances:
• To execute transactions or provide services you have requested, including sharing information with your custodian, broker-dealer, or other service providers acting on your behalf.
• When you have specifically authorized and directed us to do so - for example, forwarding pertinent information to third parties under our Wealth Advisor Service per your instructions.
• As required or permitted by law, including when our books and records are examined by federal or state regulators, or when disclosure is necessary to comply with legal process. We may share your information with service providers who assist us in operating our business and serving your account. These service providers are required to protect your information and may only use it for the purposes for which it was provided. No mobile opt-in or text message consent will be shared with third parties or affiliates.
SAFEGUARDS AND DATA SECURITY
Rexford Capital maintains physical, electronic, and procedural safeguards designed to protect the confidentiality and security of your nonpublic personal information. These safeguards are reviewed and updated as appropriate to reflect changes in technology and applicable regulatory requirements.
We have adopted written policies and procedures establishing an Incident Response Program (IRP) designed to detect, respond to, and recover from unauthorized access to or use of customer information. In the event we determine that unauthorized access to your sensitive personal information has occurred or is reasonably likely to have occurred, we will notify you as promptly as possible and no later than 30 days after becoming aware of the incident. Such notification will include a description of the incident, the type of information involved, the approximate date of the incident, steps we are taking in response, and contact information for any inquiries.
We also maintain procedures for the proper disposal of consumer information when it is no longer needed for business or legal purposes.
SMS COMMUNICATIONS
If you consent to receive SMS messages from Rexford Capital Inc., you agree to receive conversational and informational text messages from us related to your account, appointments, and client communications. Clients must actively ask to receive SMS messages from us.
• Reply STOP to opt-out
• Reply HELP for support
• Message & data rates may apply
• Messaging frequency may vary
YOUR RIGHTS AND OUR COMMITMENT
You have the right to request access to information about the personal data we hold about you. If you have questions about our privacy practices or wish to update your information, please contact us at our principal office. We reserve the right to update this Privacy Notice as required by changes in law or our business practices. We will provide you with a revised notice whenever a material change is made. This notice is provided in accordance with SEC Regulation S-P, 17 C.F.R. Part 248.